Best Coffee Maker Brands
Customer Ratings of Top BRANDS in the 2025 America's Most Trusted Study
The desire for a perfect cup of coffee has led many consumers to invest in home-brew coffee machines, which promise both convenience and a tailored brewing experience. These devices, equipped with programmable settings and built-in grinders, are transforming morning routines and social gatherings. As coffee enthusiasts seek quality and personalization, the appeal of a well-designed coffee machine has never been greater.
Brand trust plays a crucial role in influencing consumer decisions amid a sea of choices. When selecting a home brew coffee machine, potential buyers often weigh the reputations of various brands, focusing on reliability and quality. Trust becomes a significant factor; consumers are more inclined to choose brands backed by positive reviews and a history of customer satisfaction. This trust affects their initial purchase and contributes to ongoing loyalty.
To delve deeper into this topic, we will explore findings from America’s Most Trusted® study, which investigates consumer perceptions of home brew coffee machine brands. By analyzing these insights, we aim to uncover which brands have successfully earned consumer trust and the reasons behind their popularity.
The 2025 America’s Most Trusted Study
For more than ten years, the America’s Most Trusted® study has served as a critical lens through which brands can understand the intricate relationship between consumer trust and purchasing behavior. This annual assessment, conducted by Lifestory Research, sheds light on how trust can significantly influence business outcomes. Every January, marketers and consumers eagerly anticipate unveiling the latest findings, highlighting the brands that have earned the highest trust levels among consumers.
What companies do people see as trustworthy? What are the most trustworthy brands? What are the top companies and brands people trust the most? Brand trust is not just a nice-to-have; it's a cornerstone of customer loyalty. For instance, when shoppers feel confident in a coffee maker brand’s ability to deliver on its promises, they are far more inclined to purchase. Establishing this trust is vital for brands aiming to foster long-term relationships with their customers and ensure repeat business.
Lifestory Research employs a rigorous approach, conducting over 75 studies each year that gather insights from thousands of consumers regarding their experiences and perceptions of various brands. The study uses Net Trust Quotient Scores (NTQS) to measure consumers’ trust in specific product brands. This score facilitates comparisons between competitors and gauges whether a brand meets customer expectations in its category.
Are you curious about which coffee maker brands top the trust charts? The America’s Most Trusted® study provides answers by asking consumers to evaluate and rank their favorite brands within the coffee maker segment. This feedback is invaluable, offering brands a clear understanding of their standing in the eyes of consumers and highlighting areas for improvement.
2025 America’s Most Trusted Coffee Maker Brand
The Lifestory Research 2025 America’s Most Trusted® Coffee Maker Study has named Keurig the most trusted coffee maker brand among consumers considering a purchase. With a Net Trust Quotient Score of 114.7, Keurig earned the highest trust rating among leading coffee maker brands. The company also garnered the top reviews and trust ratings from consumers, marking the second consecutive year it has held the title of the most trusted brand in the coffee maker category.
The Lifestory Research 2025 America’s Most Trusted® Coffee Maker ranking is based on feedback from 3,628 U.S. consumers surveyed over the past 12 months. The study focused on brands that are widely recognized by people actively shopping for a new coffee maker. Brands rated in the study included Keurig, Cuisinart, Ninja, Braun, Mr. Coffee, Bunn, Hamilton Beach, Black+Decker, and Krups.
The top-ranked coffee maker brands in the 2025 America’s Most Trusted® Coffee Maker Study are listed below.
TOP 9 Ranked Coffee Maker Brands – 2025 Customer Ratings
| 1 | Keurig | 114.7 | ★★★★★ |
| 2 | Cuisinart | 110.8 | ☆☆☆ |
| 3 | Ninja | 107.8 | ☆☆☆ |
| 4 | Braun | 107.4 | ☆☆☆ |
| 5 | Mr Coffee | 105.6 | ☆☆ |
| 6 | Bunn | 103.0 | ☆☆ |
| 7 | Hamilton Beach | 101.2 | ☆☆ |
| 8 | Black+Decker | 99.9 | ☆☆ |
| 9 | Krups | 96.8 | ☆☆ |
No promotional use or advertising can be made of America's Most Trusted® survey results without the express prior written consent of Lifestory Research. America's Most Trusted® is a registered trademark of Lifestory with all rights reserved. Study results are based on survey responses and should not be considered legal or financial advice. Your experiences may vary.
Looking for quality customer ratings of products to make informed and trusted purchasing decisions? Discover genuine customer reviews that focus on various products' quality, reliability, and trustworthiness. Our independent research offers detailed product ratings, insights into quality, performance, durability, and overall value for money based on customer trust ratings. Explore the latest customer reviews to ensure you're making a purchase based on trustworthy ratings and superior quality, so you can buy with confidence! See the results of 75 different product studies here.
Brands Ranked in Study
The Lifestory Research America’s Most Trusted® research study actively surveys coffee maker shoppers throughout the year in the United States. The study is focused on measuring consumers' opinions of the most recognized coffee maker brands in the market.
In addition to the variety of coffee makers available, people often use different terms to refer to these devices depending on the brewing method or brand. While "coffee maker" is the most common and general term, others may refer to specific types of machines based on how they brew coffee. For example, many refer to automatic drip machines as "drip coffee makers," while "espresso machines" are used to describe devices specifically designed for making espresso. Manual brewing methods, such as the French Press, AeroPress, and Moka Pot, are also widely recognized and often referred to by their specific names. Some consumers may even call single-serve machines like Keurig and Nespresso "pod coffee makers," highlighting their use of pre-packaged coffee pods. Regardless of the terminology, these devices are all central to the coffee-drinking experience, with each term reflecting the distinct ways in which coffee lovers enjoy their brew.
Here, we provide information on the brands in the 2025 America’s Most Trusted® study. The brands are presented in the order they ranked in the 2025 America’s Most Trusted® study.
Keurig
Keurig is a leading brand of coffee makers, best known for its single-serve brewing system. The brand, owned by Keurig Dr Pepper Inc., is headquartered in Burlington, Massachusetts. Keurig revolutionized home coffee brewing with the introduction of its K-Cup pods, offering consumers the convenience of brewing a single cup of coffee at a time. Popular models include the Keurig K-Elite, Keurig K-Mini, and the Keurig K-Supreme Plus Smart, which offer various features like temperature control, multiple cup sizes, and smart brewing technology. Keurig's products are widely favored for their simplicity, quick brewing time, and the vast selection of coffee pod options available.Cuisinart
Cuisinart, a brand under Conair Corporation, was founded in 1971 and is headquartered in Stamford, Connecticut. Known for its high-quality kitchen appliances, Cuisinart coffee makers stand out for their versatility, combining functionality with modern design. The brand offers a wide range of coffee machines, from traditional drip brewers to advanced grind-and-brew models. Popular models include the Cuisinart DCC-3200 (a 14-cup programmable coffee maker), the Cuisinart SS-15 (a combo coffee maker with both a single-serve and 12-cup option), and the Cuisinart Grind & Brew series, which grinds coffee beans before brewing for a fresher taste. Cuisinart is well-regarded for its durability, easy-to-use features, and customizable brewing options.Ninja
Ninja, a kitchen appliance brand owned by SharkNinja Operating LLC, was founded in 2008 and is headquartered in Needham, Massachusetts. Known for its innovative and versatile products, Ninja coffee makers stand out for their multiple brewing options and advanced features. Ninja models are designed for coffee lovers who want to explore different brewing styles, such as classic, rich, over ice, or specialty brews. Popular models include the Ninja CM401 (with a fold-away frother and multiple brew sizes), the Ninja DualBrew Pro (which allows users to brew both ground coffee and K-Cups), and the Ninja Hot and Cold Brewed System, which can brew both coffee and tea. Ninja coffee makers are celebrated for their versatility, ease of use, and ability to deliver high-quality brews.Braun
Braun is a German consumer products brand known for its kitchen appliances, including coffee makers. Founded in 1921, Braun is now part of the De'Longhi Group and has its global headquarters in Milan, Italy. Braun coffee makers are recognized for their sleek, minimalist design and efficient performance. The brand emphasizes precision brewing, especially with its PureFlavor technology, which ensures optimal brewing temperature for rich flavor. Popular models include the Braun BrewSense series, such as the KF7170 (a drip coffee maker with a thermal carafe) and the Braun Coffee Maker KF6050 (designed for single-serve options). Braun’s reputation for high-quality engineering and modern design makes it a favorite among coffee enthusiasts.Mr. Coffee
Mr. Coffee, founded in 1972 and headquartered in Atlanta, Georgia, is one of the most recognizable names in the coffee maker industry. Owned by Newell Brands, Mr. Coffee revolutionized the home coffee brewing experience by popularizing the automatic drip coffee maker. The brand’s machines are known for their ease of use, affordability, and reliable performance. Popular models include the Mr. Coffee 12-Cup Coffee Maker (a simple, reliable drip brewer), the Mr. Coffee Optimal Brew (which features a faster brewing time and thermal carafe), and the Mr. Coffee Single Serve coffee maker. Mr. Coffee continues to offer a wide range of options that cater to both casual drinkers and more serious coffee aficionados.Bunn
Bunn-O-Matic Corporation, founded in 1957 and headquartered in Springfield, Illinois, is a trusted brand specializing in both commercial and home coffee makers. Known for their durability, speed, and efficiency, Bunn coffee makers are commonly found in restaurants, offices, and homes. The brand is celebrated for its brewing efficiency and high-quality construction. Popular models include the Bunn Speed Brew series (featuring fast brewing times), the Bunn NHS (a classic 10-cup drip coffee maker), and the Bunn My Cafe (which allows users to brew a variety of beverages, including coffee, tea, and hot chocolate). Bunn’s machines are ideal for consumers who want a high-performance coffee maker that delivers consistently great coffee.Hamilton Beach
Hamilton Beach, established in 1910 and headquartered in Glen Allen, Virginia, is a brand known for offering practical, reliable, and affordable small kitchen appliances, including coffee makers. The brand’s coffee makers are designed to meet the needs of everyday coffee drinkers with no-frills functionality. Popular models include the Hamilton Beach FlexBrew (a versatile single-serve coffee maker that can use ground coffee or K-Cups), the Hamilton Beach 12-Cup Coffee Maker (with a thermal carafe and programmable features), and the Hamilton Beach BrewStation (which brews coffee directly into an internal tank to keep it hot without a warming plate). Hamilton Beach is ideal for consumers looking for affordable, user-friendly coffee makers.Black+Decker
Black+Decker, a subsidiary of Stanley Black & Decker, was founded in 1910 and is headquartered in Towson, Maryland. While Black+Decker is best known for its power tools, it also offers a line of dependable and affordable kitchen appliances, including coffee makers. The brand is known for its no-nonsense approach to home coffee brewing. Popular models include the Black+Decker 12-Cup Coffee Maker (featuring a programmable clock and brew strength selector), the Black+Decker Brew 'n Go (a single-serve machine ideal for on-the-go brewing), and the Black+Decker Thermal Carafe Coffee Maker. Black+Decker coffee makers are a great choice for budget-conscious consumers who want a simple, reliable brewing experience.Krups
Krups, a German brand founded in 1846 and headquartered in Solingen, Germany, is renowned for its high-quality kitchen appliances, particularly coffee makers. Now part of the Groupe SEB, Krups is known for its precision and sleek design. The brand specializes in coffee makers that offer a refined brewing experience for coffee enthusiasts. Popular models include the Krups Simply Brew (a simple, compact drip coffee maker), the Krups EA8250 (a fully automatic espresso machine with milk frothing capabilities), and the Krups Precision Brewer (a pour-over style coffee maker with advanced brewing control). Krups continues to appeal to coffee lovers who prioritize precision brewing and sophisticated design in their coffee machines.
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Foundational Principles
At Lifestory Research, we pride ourselves on being an independent research company committed to delivering unbiased and accurate insights into consumer behavior. Unlike many studies that lean on expert opinions or committees, our approach is rooted firmly in the voices of consumers themselves. This commitment ensures that our findings seek to reflect public sentiment.
By prioritizing consumer opinions, we effectively eliminate the biases that can come from personal agendas or industry affiliations. Our research methodology captures a wide array of perspectives, allowing our results to be representative of the broader population.
Core Principles of Quality Research
We uphold several foundational principles that define top-tier consumer research:
Reliability: We ensure our research consistently produces accurate results.
Validity: Our methods guarantee we measure what we intend to measure.
Objectivity: We take great care to avoid bias throughout the research process.
Generalizability: Our findings can be applied to the larger population.
Our Commitment to Excellence
Lifestory Research adheres to these principles through a series of rigorous practices:
Rigorous Sampling Methods: We carefully select representative samples to generalize our findings to the broader population.
Standardized Survey Instruments: These ensure consistency and reliability in data collection.
Quality Control Measures: Our team meticulously reviews and analyzes data to identify and rectify inconsistencies.
Ethical Standards: We prioritize the well-being of our participants and uphold their privacy throughout the research process.
When you explore our findings, you can trust that they are grounded in the authentic opinions of real people. This dedication to integrity makes our research a valuable resource for businesses and consumers.
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Rating Methodology
What Is the America’s Most Trusted® Study?
The America’s Most Trusted® study focuses on evaluating brands that offer products or services to consumers in their homes, particularly in the residential new home industry. Instead of attempting to survey every brand, the study specifically targets the largest and most impactful brands in this sector.
How Does the Survey Work?
Conducted throughout the year, the America’s Most Trusted® survey aims to gather consumer opinions while minimizing biases that might arise from external events or trends. This year-long approach helps capture a more accurate snapshot of consumer sentiments.
Participants are surveyed based on specific criteria, such as whether they are actively considering a purchase in a relevant category—like buying a home, faucet, HVAC. Only those who express familiarity with a brand are invited to share their opinions on its trustworthiness, ensuring that the study reflects genuine consumer insights.
The Importance of Brand Awareness
An essential component of the study is brand awareness. Participants are first asked to identify brands they recognize. Only those who are familiar with a brand proceed to answer questions about it. This criterion ensures that only brands with sufficient public recognition are included in the final trust rankings.
Sampling Methodology
The study employs a non-probability sampling design, relying on online panels to recruit participants. Online panels are organizations that have an established relationship with consumers who agree to complete opinion surveys. Lifestory randomly ask consumers questions that identify consumers shopping for a specific product. Qualified consumers complete an online survey in which they are asked a set of questions about specific product brands.
The number of people completing a survey is referred to as the sample size. Each of the America’s Most Trusted studies seek to obtain a sample size that is large enough to be representative. The sample size is also designed to collect a large number of consumer opinions to minimize error and to assure the study results reflect the majority of consumers sentiment about a brand.
Calculating Trust Scores
At the heart of the America’s Most Trusted® study is the Net Trust Quotient Score. Participants evaluate brands based on their trustworthiness through a series of targeted questions. The responses are then categorized into three groups:
Advocates: Consumers who express strong trust in the brand.
Neutrals: Those who trust the brand but do not consider it superior to others.
Antagonists: Consumers with little to no trust in the brand.
These evaluations are quantified using a statistical method called a z-score, which standardizes the responses, allowing for easy comparison across brands. The results are ultimately transformed into T scores, which are more intuitive for understanding how each brand ranks relative to the mean score of all brands surveyed.
Additional information about the study can be found on the survey methodology page of this website.
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There are several types of coffee makers, each with its own method of brewing and suited for different preferences, from simple drip brewers to more sophisticated espresso machines. Here’s an overview of the different types of coffee makers:
1. Drip Coffee Makers (Automatic Coffee Makers)
Description: The most common type, these machines brew coffee by dripping hot water over ground coffee beans, which then drip through a filter into a carafe or pot.
Features:
Programmable timers for automatic brewing.
Options for different brew strengths and sizes.
Often come with a warming plate to keep the coffee hot.
Example Uses: Ideal for brewing multiple cups of coffee at once, especially for households or offices.
Pros: Easy to use, great for daily brewing, affordable.
2. Single-Serve Coffee Makers (Pod Coffee Makers)
Description: These coffee makers use pre-packaged pods or capsules (such as Keurig K-Cups or Nespresso pods) to brew a single cup of coffee quickly and conveniently.
Features:
Quick brewing time, typically just a few minutes.
Wide variety of pod options (coffee, espresso, tea, etc.).
Some have the ability to brew both hot and iced beverages.
Example Uses: Great for individuals or small households where convenience and speed are key.
Pros: Fast, minimal cleanup, offers variety with different pod choices.
3. Espresso Machines
Description: These machines brew coffee by forcing pressurized hot water through finely-ground coffee beans to produce a small, concentrated shot of coffee called espresso.
Features:
Often includes a steam wand for frothing milk for lattes and cappuccinos.
Available in manual, semi-automatic, and fully automatic versions.
Can include a grinder for fresh coffee grounds.
Example Uses: Ideal for espresso-based drinks like espresso shots, lattes, cappuccinos, and macchiatos.
Pros: High-quality coffee, great for espresso enthusiasts, versatile for making different espresso-based drinks.
4. Manual Espresso Machines (Lever Espresso Machines)
Description: These require the user to manually control the brewing process by pulling a lever to create pressure and brew espresso.
Features:
Provides a more hands-on experience and greater control over the brewing process.
Often requires more skill to master.
Example Uses: Enthusiasts who enjoy the craft of espresso making.
Pros: Full control over the brewing process, high-quality espresso.
5. French Press (Press Pot or Cafetière)
Description: A simple, manual coffee maker where coarsely ground coffee is steeped in hot water before being pressed down with a plunger.
Features:
No electricity required, just a pot and a plunger.
Produces rich, full-bodied coffee with more oils and flavors than drip coffee.
Typically brews 1-4 cups at a time.
Example Uses: Great for making rich, bold coffee for 1-4 servings.
Pros: Simple, no paper filters needed, allows oils to remain in the coffee for fuller flavor.
6. AeroPress
Description: A manual coffee maker that uses air pressure to force hot water through coffee grounds to make a rich, strong coffee or espresso-like brew.
Features:
Compact and portable, ideal for travel.
Requires a bit of technique for the best results.
Makes one or two cups at a time.
Example Uses: Ideal for coffee lovers looking for a unique, quick brew, especially for those who enjoy experimenting with different coffee styles.
Pros: Portable, quick brewing, easy to clean, versatile (can also make espresso-style coffee).
7. Pour-Over Coffee Makers
Description: This manual brewing method involves pouring hot water over coffee grounds in a cone-shaped filter, allowing the water to drip through slowly into a carafe or mug.
Features:
Allows for greater control over the brewing process, including water temperature and pour speed.
Popular methods include Chemex, Hario V60, and Kalita Wave.
Example Uses: Ideal for coffee aficionados who want to experiment with different brewing variables.
Pros: Great control over the brewing process, clean, flavorful coffee.
8. Cold Brew Coffee Makers
Description: These coffee makers are designed to brew coffee slowly over a longer period of time (usually 12-24 hours) using cold or room temperature water.
Features:
Typically a container where ground coffee is steeped in cold water, then filtered.
Produces smooth, less acidic coffee with a higher caffeine content.
Example Uses: Ideal for making large batches of cold brew coffee for hot summer days or iced coffee.
Pros: Less acidity, strong coffee flavor, ideal for iced coffee.
9. Moka Pot (Stovetop Espresso Maker)
Description: A stovetop coffee maker that brews coffee by passing boiling water pressurized by steam through ground coffee.
Features:
Produces a strong, espresso-like coffee, but not quite as intense as traditional espresso.
Small and portable, typically brews 3-12 cups at a time.
Example Uses: Ideal for those who want espresso-like coffee at home without the complexity of an espresso machine.
Pros: Inexpensive, simple to use, makes a rich, concentrated coffee.
10. Siphon Coffee Makers (Vacuum Coffee Makers)
Description: An elaborate brewing method that uses vacuum pressure and steam to brew coffee in a visually striking manner, often involving two glass chambers.
Features:
Creates an intense and aromatic coffee due to the unique brewing process.
Requires more setup and cleaning than other methods.
Example Uses: Ideal for coffee enthusiasts who appreciate the art and science of coffee brewing.
Pros: Unique brewing process, produces a clean, flavorful cup of coffee.
11. Percolators
Description: A traditional coffee maker where water is heated and percolates through the coffee grounds repeatedly until the desired strength is reached.
Features:
Typically brews larger quantities of coffee.
Can over-brew the coffee if not carefully monitored, often resulting in a more bitter taste.
Example Uses: Ideal for brewing coffee in large quantities, such as for camping or large groups.
Pros: Brews multiple cups at once, traditional method.
12. Turkish Coffee Pot (Cezve)
Description: A small, long-handled pot used to brew Turkish coffee, a method that involves simmering finely ground coffee with water and sugar over low heat.
Features:
Brews coffee without filtering out the grounds, resulting in a strong, thick coffee with a rich flavor.
Traditional method of making coffee in Middle Eastern cultures.
Example Uses: Ideal for those who enjoy very strong, thick coffee.
Pros: Authentic, unique coffee brewing method, highly concentrated and flavorful.
13. Coffee Makers with Built-In Grinder
Description: These coffee makers combine both a coffee grinder and brewer in one device, allowing you to grind fresh beans just before brewing.
Features:
Often come with a burr grinder for consistent grinding.
Offers an automatic grind-and-brew process, which enhances the flavor and aroma of coffee.
Example Uses: Ideal for people who want the freshest possible coffee without needing separate equipment.
Pros: Convenience of grinding and brewing in one step, ensures fresh coffee.
Additional insights and questions about the America’s Most Trusted® study can be found in the frequently asked questions section of this website.