WHAT IS AMERICA’S MOST TRUSTED MATTRESS BRAND?
2023 Best Mattress
You spend about one-third of your life in bed, so it is vital that you have a high-quality and comfortable mattress. Because most people only purchase a new mattress about every 7 to 10 years, the choice is essential. But buying a bed is a complicated decision, given that hundreds of brands claim to have the perfect mattress to fit your needs. Many mattress brands offer an impressive combination of performance, reliability, and value. Given all your choices, how do you know what is the best mattress brand?
2023 America’s Most Trusted Study
The Lifestory Research America’s Most Trusted® study was created more than a decade ago to understand better how trust plays a role when people shop for a product. Our goal of this research is to provide consumer-driven data insights using social and opinion science research practices that seek to adhere to the highest quality standards of consumer insight.
Trust is how brands and companies distinguish themselves from their competitors and peers. Profits, loyalty, positive word of mouth and customer satisfaction depend on customer trust. With trust, revenues rise, costs decline, and customer satisfaction soars.
Each year we conduct more than 50 studies in which we survey thousands of people about their perceptions and experiences with different brand products, and once a year, we share the insights of what consumers tell us are the brands they trust the most.
The rankings are based on the Net Trust Index Quotient Score as defined by three levels of consumer trust: Trust Advocates, Trust Neutral, and Trust Antagonists. A Trust Advocate expresses significant trust in a brand, whereas a Trust Antagonist vocalizes distrust. A brand receiving the highest Net Trust Index Quotient Score is the most trusted brand among consumers within the product research study. See the survey methodology and frequently asked questions for details.
What are the top mattress brands people trust the most?
2023 America’s Most Trusted Mattress
The Lifestory Research 2023 America’s Most Trusted® Mattress Study found Tempur-Pedic as the most trusted brand among people considering the purchase of a mattress. With the Net Trust Quotient Score of 115.8, Tempur-Pedic had the highest trust rating among the most popular mattress brands.
The most trusted mattress brands in order were Tempur-Pedic, Sealy, Serta, Sleep Number, Simmons Beautyrest, Stearns & Foster, Casper, Ashley Sleep, Purple, Spring Air, and Leesa. Tempur-Pedic received the best reviews and trust ratings among the most popular mattress brands as judged by consumers.
The Lifestory Research 2023 America’s Most Trusted® Mattress ranking is based on 4,998 opinions of people surveyed between January and December in the United States. Brands included in the final order were nationally recognized by people actively shopping for a mattress. Trust is a direct measure of how people rank the quality of a mattress brand and the quality of the mattress product and ultimately assess customer satisfaction.
If a mattress brand had a low brand awareness and did not have enough brand judgments, these brands were excluded from the rankings. To be considered, brands needed to receive enough survey responses to achieve a 95% confidence level with no more than a 3% margin of error.
Here we share the mattress ranking among the most recognized brands in the 2023 America’s Most Trusted® study.
TOP 11 Ranked Mattress Brands– 2023 Study Ratings
| 1 | Tempur Pedic | 115.8 | ★★★★★ |
| 2 | Sealy | 112.9 | ★★★★★ |
| 3 | Serta | 112.2 | ★★★★ |
| 4 | Sleep Number | 111.9 | ★★★★ |
| 5 | Simmons Beautyrest | 106.8 | ☆☆☆ |
| 6 | Stearns & Foster | 103.1 | ☆☆☆ |
| 7 | Casper | 97.1 | ☆☆ |
| 8 | Ashley Sleep | 94.0 | ☆☆ |
| 9 | Purple | 93.5 | ☆☆ |
| 10 | Spring Air | 86.1 | ☆☆ |
| 11 | Leesa | 81.7 | ☆☆ |
No promotional use or advertising can be made of America's Most Trusted® survey results without the express prior written consent of Lifestory Research
Results for prior years of the America’s Most Trusted® study can be found here.
Lifestory Research America's Most Trusted® Study results are based on survey responses and should not be considered legal or financial advice. Your experiences may vary. For details, see our Terms of Use and Legal Notices on the Lifestory Research website.
America's Most Trusted® is a registered trademark of Lifestory with all rights reserved.
We base our independent and unbiased ratings, reviews, and awards on detailed survey feedback based on the opinions of the people surveyed and the trust ratings they provide. Lifestory Research ratings are based on real people’s opinions and rigorous social scientific survey standards, including sample sizes that seek to represent the opinions of the group of people being surveyed. The ratings are not based on the personal opinions, tests, or experiences of Lifestory Research. The results of the studies are not derived from third-party reviews and ratings, editorial committees, or industry professionals.
Details of this annual research study are on the survey methodology page.
Additional insights and questions are answered in our press releases or the frequently asked questions.
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